Threadify New Product Launch at 2026AW Keqiao Fashion Week

On November 6, 2025, Threadify marked another milestone in redefining the global textile landscape at Keqiao Fashion Week. With the theme “One Thread, One Line” the 2026 Autumn/Winter New Product Launch Show became a powerful showcase of how digital innovation and creative collaboration are shaping the future of fashion.

The runway illuminated the fusion of Keqiao’s premium fabrics and international design perspectives, weaving together four lifestyle scenarios—sports, outdoor, home, and leisure—through four central color themes: beige, brown, blue, and red. Each palette told its own story of culture, material, and mood, symbolizing how fashion transcends geography to connect people and ideas across borders.

On the same day, Threadify also celebrated the grand opening of Threadify Fashion Complex – the fabric & accessories supermarket and designer co-working space – a tangible step toward bridging creativity and commerce, making the global textile network more integrated than ever.

Beige: A "Humanistic" Tone

The show opened with a calm and humanistic tone. The Beige Collection—crafted from high-count worsted cotton and Keqiao wool—expressed warmth, simplicity, and inclusivity.

Its minimalistic silhouettes flowed across casual, loungewear, and skiwear looks, celebrating comfort and connection through design that embraces diversity.

Brown: The Roots of the Earth

Next came The Brown Collection, where earth tones met the energy of urban life. Leopard prints, rhinestone accents, and bold textural contrasts reflected the confidence of modern women who effortlessly navigate both cityscapes and wilderness.

This series reimagined animal prints with sophistication and versatility, balancing elegance with adventure.

Blue: The Latitude of the World

The Blue Collection captured the essence of motion and freedom. Merging academic charm with outdoor functionality, it offered effortless transitions between classrooms, city walks, and explorations beyond.

Deep blue hues combined with green fleece accents created a youthful energy that symbolized curiosity, intellect, and exploration.

Red: The Ember Archive

Closing the show was The Red Collection, a striking fusion of East and West. Traditional checks, tassels, and flame motifs were reinterpreted through digital printing and intricate material splicing.

This series stood as a visual metaphor for resilience and passion—an ember that continues to burn, illuminating both cultural heritage and modern creativity.

The Future Takes the Stage

As the finale unfolded, models converged on stage to form a living 3D catalog of the collection—an iconic representation of how Threadify transforms ideas into immersive digital and physical experiences.

The applause that followed symbolized more than appreciation; it was a recognition of Threadify’s mission to empower the global fashion ecosystem through technology, creativity, and collaboration.